makin' music to your ears

Trouble by Cage The Elephant is not only an edgy alternative rock song, it is the edgy alternative rock song. And it is with great honor that me, along with my group of friends, came together to create the best music video and marketing project for this particular song and band. 

Me and my group working hard on making the best music video we can.

As far as brainstorming goes, we came up with a lot of cool stuff. Our plan for the music video's plot is that we will be telling a story about a person who has tragically lost their loved one in a shooting incident. Right after their loss, we see the the person who has lost their loved one (played by my friend, Nicole), go through her own stages of grief. She is depicted in a mournful, angered, and overwhelmed state in the video. But the story only grows much more intense as Nicole's negative emotions after the loss of her loved one leads her to fantasizing a plan to take revenge on the person who shot her loved one (the killer will be played by yours truly). It is during this time that we are now seeing exactly how Nicole is imagining this revenge sequence. We also see a scene of Nicole finding me outside and chasing me down until she finally, well, completes her revenge. However, we cannot film a whole music video without a detailed storyboard. Not a problem! We have split up the work evenly amongst ourselves and will be working on drawing different shots and scenes for our video. 

Some of our shots we have brainstormed for the music video and storyboard.

Not only have we started a google doc to brainstorm, though. We have also made a google slides presentation where we have marketing ideas, information about our band and song, and even a logo for the band that we have created! By the way, our band name's Zero Effect because we're just that cool. 

Our band logo :). Do you like it? Of course you do, it's so epic. 

Zero Effect's google slides presentation where we will be listing all of the essential things needed for us to make one badass music video for our new band!

As mentioned previously, we have an alternative rock band and song. Therefore, we had to do deep research into alternative rock companies and bands/artists in order to understand their marketing strategies and overall work and business style. So my team and I have made a music media chart where we compiled information about two alt rock recording companies and two of their own artists they have promoted. These companies where Fueled By Ramen (who own Panic! At The Disco and twenty one pilots) and Elektra Records (who own Ed Sheeran and KALEO).

Our research chart for our compiled information about alt rock music companies and artists.

In conclusion, we are making really great progress with our project. I'm so happy to have a great team of creative minds to compose an incredible idea. Next weekend, we will be filming the video and finishing up the project. I'll keep you all posted on that 😘.